Wilson Sporting Goods expands presence with opening at Mall of America
Chicago-based Wilson
The 2,600 square-foot space, located at 101 North Garden, Bloomington, MN 55425 on the first floor, is a significant milestone for Wilson as it marks the company’s first brick-and-mortar store in the region.
“We’re incredibly excited about Wilson’s expansion into such an iconic location like Mall of America. The local communities around Minnesota have such a strong connection to sports and Wilson is proud to bring a dynamic retail space to the Twin Cities,” said Gordon Devin, president and general manager, softgoods and retail at Wilson.
“Each of our retail locations are an in-person expression of our brand, and our storefront in the Mall of America is no different. This store exemplifies Wilson’s continued commitment to engaging the communities in which we live and evolve through our continued commitment to sport.”
The new location boasts an extensive product offering across sports categories, including basketball, baseball, tennis, football, and technical sportswear. Product highlights include the official basketballs of the NBA and WNBA, The Duke – the official ball of the NFL, A2000 gloves, and leading tennis rackets like the Pro Staff and Shift.
Additionally, the store will showcase Wilson’s latest styles from their technical sportswear collection for both men and women, and will unveil the 2023 ‘City Edition’ basketballs, a nod to Minnesota’s home team.
To enhance the shopping experience, the Wilson store will offer racket stringing services and an innovative “Equipment Room.” Customers can rent select products for playtesting before making a purchase. Rental fees range from $5-$10 per day, depending on the product, with all fees deducted from the final purchase price.
Earlier this year, the brand unveiled its first retail store in California, marking the brand’s West Coast debut.
