Nike Faces Potential Record Losing Streak Amid China Concerns and Inventory Issues

**Nike Faces Potential Record Losing Streak Amid China Concerns and Inventory Issues**

**Introduction**

Nike, a renowned sportswear giant, is facing the prospect of a record-breaking losing streak due to a convergence of challenges, including heightened concerns about its exposure to the Chinese market and persistent inventory woes. This article delves into the factors contributing to Nike’s current predicament and explores the potential implications for the company’s future performance and strategy.

**China Concerns**

Nike has a significant presence in China, and the recent escalation of geopolitical tensions between the United States and China has raised concerns about the potential impact on its business operations in the region. China is Nike’s largest overseas market, accounting for a substantial portion of its revenue. Any disruption to its supply chain or consumer demand in China could have significant financial consequences for the company.

Furthermore, the Chinese government’s ongoing crackdown on the country’s .

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