Outdoor by Ispo heads to Munich this weekend
Roberta HERRERA
The outdoor apparel and equipment market has been growing steadily since 2020. European industry experts will have the opportunity to meet at Outdoor by Ispo
On Sunday morning, visitors will be given an insight into the outdoor market at a conference that starts at 11:00 a.m. at which Mark Held and Arne Strate of the European Outdoor Group will present industry facts and figures together with Klaus Dittrich from Messe München. This will be a good opportunity to find out more about the industry before starting the tour of the four halls and the outdoor area.
Hall 1 and 2 are certainly the most fashionable, hosting sportswear, urban outdoor wear, water sports equipment, and hiking apparel and gear as well as a start-up zone with brands such as Fusion Clothing, Helly HansenEastpak
The third hall is reserved for running, trekking and hiking brands such as Lowa, Scott, Craghoppers, MerrellReefFjällraven. The open-air area will present tents and other outdoor equipment from brands such as Marmot, Dometic, VaudeSea
23 award-winning products and services
The show’s organization will also be awarding prizes to products considered to be the season’s best. 23 products or services from different categories were awarded. “Two dominant trends crystallized among the winners of the last ISPO Award,” said Andi Spies, juror and editor-in-chief of the ISPO.com press team.
“First of all, the weight of the equipment and product plays an increasingly important role with many manufacturers, such as extremely light headlamps and trail-running shoes that are light as a feather. Lightweight products create added value for all athletes and improve usability in virtually all types of sports. At the same time, product developers are increasingly focusing on durability. This trend is still ongoing. Single-material textiles and fully biodegradable functional clothing are setting the standard for this. Another aspect of sustainability is the durability of products. Modern products last longer thanks to the extremely resistant materials and robust components used to manufacture them. A supposedly higher prices are justified in these terms.”
Among the products recognized by the Ispo Awards were a series of backpacks including the Shell travelbag from Tropicfeel, which features compression systems to optimize storage space, Deuter’s The Vertrail, a lightweight, waterproof bag with a style that could potentially appeal to urbanites, and The Guide, weighing just 880 grams for 30 liters of storage space, featuring compartments for mountain gear. The Peak
In the footwear category, AdidasGore-Tex
Jackets continue to be a key item of clothing at Ispo. Adidas’ Terrex also placed among the winners in this category with not only one but two products. The “Made to be Remade” Wind Anorak in polyester is recyclable and made with a specific mono-material construction. The Techrock Light Gore-Tex is an ultra-lightweight mountaineering jacket.
Kathmandu
Helly Hansen presented its Odin 9 Worlds 3.0, which further develops the Norwegian brand’s sustainable practices. The North Face
Other pieces of clothing were rewarded such as Odlo
Innovative products will be on display during the three days of this year’s Outdoor by Ispo.
