Latest Uniqlo and Kaws collab includes art book
Product collabs are no longer just collabs — they’re much bigger than that and one example of this fact is that the latest Uniqlo
Kaws is a long-time partner of the Fast RetailingBoth
Meanwhile the designs in the collection of T-shirts and sweatshirts will feature Kaws’ signature Companion and BFF characters (the latter in bright pink), the cover of the book, as well as the artist’s XX motif.
They’ll come in both unisex adults’ and kids’ sizes and there will be a range of limited-edition gifts for customers purchasing the art book and UT collection. To celebrate the collaboration, some of the largest Uniqlo stores around the world will be wrapped in designs featuring Kaws’ characters too.