The Outnet launches Palmer/Harding upcycled capsule collection
Luxury online retailer The Outnet
Founded in 2012 by Levi Palmer and Matthew Harding, it experiments with innovative pattern cutting and draping techniques to build “directional and desirable collections that constantly evolve the idea of what a shirt can be, with a strong focus on sustainability and social responsibility”.
The brand’s capsule for the collaboration comprises 27 styles, with three pieces available exclusively on the Outnet.
The capsule features the label’s signature asymmetric hems and wrap shirting detail in a fresh colour palette of crisp whites, navy and pastels.
Using only excess materials from past collections, has allowed the brand to revisit many pieces from its archive “injecting newness through exclusive colourways and fabrications”.
Palmer noted that some of the styles revisited include the Poet Dress, a loose summer dress in a custom designed Broderie Anglaise.
“This fabric can be seen on Olivia Colman in the poster for her film The Lost Daughter where she is wearing a dress of ours in the same fabric,” said Palmer.
“We’ve also re-introduced the extremely popular Sequel shirt which is a shorter variation of our long flowing shirts that helped to grow our brand to where we are today.”
Items from the edit also have a Digital ID, in partnership with EON, and feature scannable QR codes that give customers greater information about their items’ origin, designer and fabric story, styling advice and care guidance.
